Syllabus for Entrance Test
Syllabus for Entrance Test
Syllabus for Ph. D. Programme in Management
  1. 1. MANAGEMENT CONCEPTS AND ORGANIZATIONAL BEHAVIOUR
    • Evolution of management thought : Systems and contingency approach for understanding organizations; Management processes, functions, skills and roles in an organization; Social Responsibility of Business; Understanding and Managing individual behaviour; Personality; Perceptions; Attitudes; Learning; Decision-making; Management by Objectives; Understanding and managing group processes - interpersonal and group dynamics; Applications of Emotional Intelligence in organizations. Leadership and influence process; Work Motivation. Understanding arid Managing organizational system-Organizational design and structure, Work stress, Organizational Change and development; Conflict Management; Stress Management.

  2. 2. BUSINESS STATISTICS
    • Univariate Analysis : An overview of central tendency, dispersion, aid skewness. probability Theory; Classical, relative and subjective probability, - Addition and multiplication probability models; Conditional probability and Baye's Theorem.Probability Distributions: Binomial, Poisson, and normal distributions; Their characteristics and applications. Sampling and sampling methods; Sampling and non-Sampling error Law, Sampling distributions and their characteristics, Statistical Estimation and Testing; Point and interval estimation of population mean, proportion, and variance; Statistical testing of hypothesis and errors; Large and small sampling tests-Z, t and F tests.

  3. 3. MANAGERIAL ECONOMICS
    • Nature and Scope of Managerial Economics, Fundamental Concepts in Managerial Economics, Role and Responsibilities of Managerial Economist, Law & Nature of Demand, Demand Determinants, Demand Forecasting, Demand Function, Elasticity of Demand, Consumer Surplus, Law of Returns and Production Functions, Price-output decisions under different market conditions-Perfect and Imperfect Competition, Monopoly, Monopolistic Competition, Oligopoly, Non-Price Competition, Price Discrimination, Balance of Payment, Concept and measurement of National Income, Gross Domestic Savings, Gross Domestic Capital Formation, Balance of Payments, Monetary and Fiscal Policy

  4. 4. ACCOUNTING FOR MANAGERS
    • Financial Accounting - Concept, Importance and Scope, Generally Accepted Accounting Principles, Preparation of Financial Statements with special reference to analysis of a Balance Sheet and Measurement of Business Income, Financial Statement Analysis - Ratio Analysis, Funds Flow Analysis, The Statement of Cash Flows, Management Accounting - Concept, Need, Importance and Scope; Basic Concepts in Cost Accounting - Material, Labour, Overheads, Job and Process Costing,Budget and Budgetary Control, Types of Budget - Flexible Budget, Cash Budget, Costing for Decision-making, Standard Costing, Cost Volume Profit Analysis, Responsibility Accounting.

  5. 5. FINANCIAL MANAGEMENT
    • o An Overview, Acquisition of funds, allocation of funds and allocation of income, Nature and Scope, Profit Maximisation v/s Wealth Maximisation, Financial levarage, Operating leverage, Capital Budgeting : Concept and Significance, Derivative of Cash flow in a Capital Budgeting Situation, Techniques and methods of capital budgeting, conflicts between NPV and IPR, Cost of capital: assumption, determination of specific cost of capital and weighted average cost of capital, Working Capital Management: overview, Management of Cash, Accounts receivables and inventories, Financing current assets, Retained earnings and Dividend Policy, Types of Dividend, Dividend Theories, Dividend Practices in India, Sources of Long Term and Short-term Finance.

  6. 6. HUMAN RESOURCE MANAGEMENT
    • Concepts and Perspectives on Human Resource Management; Evolution and Philosophy of Human Resource Management, HR challenges in changing environment, Human Resource Policy and Planning; Job Analysis. Methods of , Job Analysis, Description , Job specification, Recruiting and Selecting Human Resources ,Placement, and Induction, Manpower Training and Development, Performance Appraisal and Potential Evaluation; Job Evaluation, Wage Determination and Compensation management, Employees' Welfare; Industrial Relations & Trade Unionism; Grievance Management.

  7. 7. MARKETING MANAGEMENT
    • Concept, Nature and scope. Marketing Environment, Ps of Marketing, Marketing Information & Research, Market Segmentation and Targeting, Buying Behaviour. Understanding Consumer & Industrial Markets, Product Decisions - Types of Product, Product Life Cycle, New Product Development Stages, Branding and Pricing Methods, Factors Influencing Pricing Decisions, Channel Management, Sales Management, Promotion Management, Marketing Control, Specific Marketing Issues :Rural Marketing, Retail Marketing, Marketing of E-Business, Consumerism, Globalisation, Green Marketing

  8. 8. RESEARCH METHODOLOGY
    • Concepts of Research, Scientific Approach to Research, Types of Social Science Researches. Research Process and Planning for Research, Formulation of Research Problem, Research Designs - Exploratory, Descriptive and Experimental Research Designs, Sampling Design, Sources and Methods of Data Collection, Observation Design, Interviewing for Research, Formulation of Questionnaire.

  9. 9. BUSINESS ENVIRONMENT
    • Nature, components and determinants of business environment, dynamics of business environment, key indicators; Risk in business environment, Assessing business environment - country risk and political risk. Current state of business environment in India Economic reforms - Liberalisation, privatisation, globalisation, industrial policy and industrialisation trends, public enterprise reforms and disinvestment programmes; competitive environment; financial environment ,India's current balance of payment position, globalisation trends, Trade reforms & trends, rends in global trade & investment; Nature & operations of multilateral economic institutions- World Bank, WTO IMF and their impact on Indian business environment. Factors of global competitiveness.

  10. 10. BUSINESS POLICY AND STRATEGIC MANAGEMENT
    • An Introduction to business policy - Nature, Objective and importance of business policy; An overview of strategic management; Strategic decision making; Process of strategic decision making. Strategy Formulation, Company's mission, purpose and objectives; Corporate strategy - concept, significance and objectives; types of strategies, corporate strategy Concept of value chair and competitive advantage. Strategy implementation - Designing organisational structure and activating strategies; Matching structure and activating strategy, Structural, Behavioural and Functional implementation. Concept of synergy. Strategy Evaluation - Strategic evaluation and Control, Strategic and Operational Control; techniques of evaluation and control, Role of organisational system in evaluation

  11. 11. BUSINESS COMMUNICATION
    • Importance and nature of business communication, Effective communication skills; Process of communication Oral and Non-Verbal communication, Barriers and gateways in communication and Do's and Don't of business writing, Commercial letters; Writing business and academic reports; Public speaking, listening and Negotiations; conducting and attending interview and meetings.