Syllabus for Bachelor of Business Administration (B.B.A)
Syllabus for Bachelor of Business Administration (B.B.A)
Course Details
Eligibility Criteria

12th passed in Commerce, Science or Vocational stream.

Intake

120 Seats

Duration

The duration of the course shall be full time three academic years (i.e. 6 semesters).

Evaluation Scheme
  • The credits allotted for each semester are as follows (w.e.f. AY 2017-18)::
    Semester 1 2 3 4 5 6 Total
    Credits 24 24 22 24 24 24 142
  • The academic performance evaluation of a student is according to a letter grading system based on Continuous Internal Evaluation (CIE) and Semester End Examinations (SEE).
  • Based on the performance in Continuous Internal Evaluation (CIE) and Semester End Examination (SEE) the grade in form of double alphabet (Letter Grade i.e. O,A+,A,B+,B,C and F)) is awarded to a student in a course. A student should secure minimum of 40% together in CIE and SEE (i.e. CIE + SEE) in each course of Theory and Practical, including Project viva, if any.
  • The distribution of weightage among different parameters of CIA is as follows:
    Parameter Frequency Weightage (in each course)
    Internal Test Two 37.5%
    Unit test/Quiz Two 25%
    Practical Assignment and Presentation Two-Three 25%
    Skill Development Activities / Subject Specific criteria One 12.5%
  • The student should have at least 80% attendance during the semester in order to become eligible to appear in the SEE
  • SEE would be of 3 hours for theory and 2 hours for practical.
  • For semester I to IV
  • The question paper format for a course for SEE is as follows:
    Section-I - 30 marks
    Question 1: a) answer the following (2 out of 3) [Each of 2 mark]
    b) Theory Questions (1 out of 2 )[6 marks
    04 marks
    06 marks
    Question 2: a) answer the following (2 out of 3) [Each of 2 mark]
    b) Practical/Case study/Scenario based Problem (1) [10 marks]
    04 marks
    06 marks
    Question 3: a) answer the following (2 out of 3) [Each of 2 mark]
    b) Theory Questions (1 out of 2 )[6 marks]
    04 marks
    06 marks
    Section: II - 30 marks
    Question 4: a) answer the following (2 out of 3) [Each of 2 mark]
    b) Theory Questions (1 out of 2 )[6 marks]
    04 marks
    06 marks
    Question 5: a) answer the following (2 out of 3) [Each of 2 mark]
    b) Practical/Case study/Scenario based Problem (1) [10 marks]
    04 marks
    06 marks
    Question 6: a) answer the following (2 out of 3) [Each of 2 mark]]
    b) Theory Questions (1 out of 2 )[6 marks]
    04 marks
    06 marks
    For semester V and VI
    Section- I - 30 marks
    Question 1: a) Theory Questions (1 out of 2 )[10 marks] 10 marks
    Question 2: b) Practical/Case study/Scenario based Problem (1) [10 marks] 10 marks
    Question 3: a) Theory Questions (1 out of 2 )[10 marks] 10 marks
    Section- II - 30 marks
    Question 4: a) Theory Questions (1 out of 2 )[10 marks] 10 marks
    Question 5: b) Practical/Case study/Scenario based Problem (1) [10 marks] 10 marks
    Question 6: a) Theory Questions (1 out of 2 )[10 marks] 10 marks
  • The letter grade awarded to a student in a course shall be based on CIE and SEE. The letter grades O, A+, A, B+, B, C, P & F indicate level of academic achievement assessed on a 10 point scale.
    Percentage Letter Grade Grade Point
    85 - 100 O (Outstanding) 10
    75 - 84.99 A+ (Excellent) 9
    65 - 74.99 A (Very Good) 8
    55 - 64.99 B+ (Good) 7
    50 - 54.99 B (Above Average) 6
    45 - 49.99 C (Average) 5
    Below 40% F (DROPPED) 0
  • The overall performance of a student will be indicated by two indices:
    SGPA (Semester Grade Point Average) and CGPA (Cumulative Grade Point Average).
    SGPA is calculated on the basis of course credit and grade point of all courses in that semester. CGPA is cumulative in nature.
Curriculum   Syllabus
SEMESTER - 1
2017 - 18
Sr.No Subjects Teaching Scheme (Hours) Theory (Marks) Practical (Marks) Total (Marks)
Theory Practical/
Project
Credits CIE SEE CIE SEE
Theory Practical
1 030030115 AECC1 Environment Studies 2 - 2 - 40 60 - - 100
2 030030119 CC1 Management Principles and Practices 4 - 4 2 40 60 50 - 150
3 030030120 CC2 Business Statistics 4 2 4 2 40 60 50 - 150
4 030030121 CC3 Financial Accounting 4 - 4 - 40 60 - - 100
5 030030122 GE1 Business Communication 4 - 4 - 40 60 - - 100
6 030030123 SEC1 Computer Application 2 4 2 2 20 30 50 - 100
Total 20 4 22 4 220 330 100 0 650
OLD
Sr.No Subjects Teaching Scheme (Hours) Theory (Marks) Practical (Marks) Total (Marks)
Theory Practical/
Project
Credits CIE SEE CIE SEE
Theory Practical
1 030030101-Fundamentals of Management 4 - 4 - 40 60 - - 100
2 030030102-Elements of Economics 4 - 4 - 40 60 - - 100
3 030030103-Fundamentals of Computer 4 4 4 2 40 60 20 30 150
4 030030104-Elements of Accounting 4 - 4 - 40 60 - - 100
5 030030106-Business Mathematics 4 - 4 - 40 60 - - 100
6 030030113-Time Management and Soft Skills - 4 - 40 60 - - 100
7 030030114-Communication Skills 4 - 4 - 40 60 - - 100
Total 280 420 20 30 750
SEMESTER - 2
2017 - 18
Sr.No Subjects Teaching Scheme (Hours) Theory (Marks) Practical (Marks) Total (Marks)
Theory Practical/
Project
Credits CIE SEE CIE SEE
Theory Practical
1 030030222 CC4 Business Mathematics 4 4 - 40 60 - - 100
2 030030223 CC5 Principles of Economics-I 4 - 4 - 40 60 - - 100
3 030030224 CC6 Agri Business Management 4 - 4 - 40 60 - - 100
4 030030225 GE2 Introduction to Psychology 4 - 4 - 40 60 - - 100
5 030030226 AECC2 Professional Communication 2 - 2 - 40 60 - - 100
6 030030227 SEC2 Moral Science 4 - 4 - 40 60 - - 100
7 030030228 GE3 Disaster Management 2 - 2 - 40 60 - - 100
Total 24 0 24 0 280 420 0 0 700
OLD
Sr.No Subjects Teaching Scheme (Hours) Theory (Marks) Practical (Marks) Total (Marks)
Theory Practical/
Project
Credits CIE SEE CIE SEE
Theory Practical
1 030030201-Principles and Practices of Management 4 4 - 30 70 - - 100
2 030030202-Managerial Economics 4 - 4 - 30 70 - - 100
3 030030203-Advanced Applications of MS Office 4 4 2 30 70 15 35 150
4 030030204-Managerial Accounting 4 - 4 - 30 70 - - 100
5 030030206-Effective Communication Skills 4 - 4 - 30 70 - - 100
6 030030207-Quantitative Methods 4 - 4 - 30 70 - - 100
7 030030216-Introduction to Banking 4 4 - - 30 70 - - 100
Total 210 490 15 35 750
SEMESTER - 3
2016 - 17
Sr.No Subjects Teaching Scheme (Hours) Theory (Marks) Practical (Marks) Total (Marks)
Theory Practical/
Project
Tutorial Credit CIE SEE CIE SEE
Theory Practical
1 030030313 CC 5 Organisanal Behaviour 5 - 1 6 - 40 60 - - 100
2 030030314 CC 6 Principles of Marketing 5 - 1 6 - 40 60 - - 100
3 030030315 CC 7 Human Resource Management 5 - 1 6 - 40 60 - - 100
4 030030316 GE 3 Elements of Banking 5 - 1 6 - 40 60 - - 100
5 030030317 SEC 1 Personality Development & Soft Skills 4 - - 4 - 40 60 - - 100
Total 24 - - 28 - 200 300 - - 500
OLD
Sr.No Subjects Teaching Scheme (Hours) Theory (Marks) Practical (Marks) Total (Marks)
Theory Practical/
Project
Credits CIE SEE CIE SEE
Theory Practical
1 030030301-Fundamentals of Marketing Management 4 - 4 - 30 70 - - 100
2 030030302-Fundamentals of Organizational Behavior 4 - 4 - 30 70 - - 100
3 030030303-E Commerce 4 - 4 - 30 70 - - 100
4 030030304-Fundamentals of Financial Management 4 - 4 - 30 70 - - 100
5 030030306-Effective Managerial Skills 4 - 4 - 30 70 - - 100
6 030030311-Elements of Insurance 4 - 4 - 30 70 - - 100
7 030030312-Personality Development 4 - 4 - 30 70 - - 100
Total 210 490 - - 700
SEMESTER - 4
2016 - 17
Sr.No Subjects Teaching Scheme (Hours) Theory (Marks) Practical (Marks) Total (Marks)
Theory Practical/
Project
Tutorial Credits CIE SEE CIE SEE
Theory Practical
1 030030410 CC 8 Business Research 5 - 1 6 - 40 60 - - 100
2 030030411 - CC 9 Business Environment 5 - 1 6 - 40 60 - - 100
3 030030412 CC10 Financial Management 5 - 1 6 - 40 60 - - 100
4 030030413 GE 4 Income Tax 5 - 1 6 - 40 60 - - 100
030030414 SEC 2 IT Tools for Business 2 4 - 2 2 20 30 20 30 100
Total 22 - - 26 2 180 270 20 30 500
OLD
Sr.No Subjects Teaching Scheme (Hours) Theory (Marks) Practical (Marks) Total (Marks)
Theory Practical/
Project
Credits CIE SEE CIE SEE
Theory Practical
1 030030401-Organizational Behaviour Interpersonal Aspects 4 - 4 - 30 70 - - 100
2 030030402-Human Resource Management 4 - 4 - 30 70 - - 100
3 030030403-Research Methodology 4 - 4 - 30 70 - - 100
4 030030404-Consumer Behaviour 4 - 4 - 30 70 - - 100
030030406-Fundamentals of Entrepreneurshipship 4 - 4 - 30 70 - - 100
6 030030408-Quantitative Aptitude and Reasoning 4 - 4 - 30 70 - - 100
7 030030409-Advertising and Sales Promotion 4 - 4 - 30 70 - - 100
Total 210 490 - - 700
SEMESTER - 5
2017 - 18
Sr.No Subjects Teaching Scheme (Hours) Theory (Marks) Practical (Marks) Total (Marks)
Theory Practical/
Project
Credits CIE SEE CIE SEE
Theory Practical
Comman Subjects
1 030030508- CC11- Entrepreneurship Development 4 - 4 - 40 60 - - 100
2 030030509- CC12 Legal Aspects of Business 4 - 4 - 40 60 - - 100
3 030030510- CC13 Summer Project 2017 (Guidelines) - 8 - 4 - - 40 60 100
Finance Specialization Subjects
4 030030511- DSE1- International Financial Management 4 - 4 - 40 60 - - 100
5 030030512- Micro Finance 4 - 4 - 40 60 - - 100
6 030030513- DSE2- Advanced Financial Management 4 - 4 - 40 60 - - 100
7 030030514- DSE3 Investment Analysis and Portfolio Management 4 - 4 - 40 60 - - 100
8 030030515 - Merchant Banking 4 - 4 - 40 60 - - 100
Marketing Specialization Subjects
9 030030516 – DSE1 Consumer Behaviour 4 - 4 - 40 60 - - 100
10 030030517 – Personal Selling & Sales Force Management 4 - 4 - 40 60 - - 100
11 030030518- DSE2 Advertising & Brand Management 4 - 4 - 40 60 - - 100
12 030030519 – DSE3 Retail Management 4 - 4 - 40 60 - - 100
13 030030520 – Customer Relationhsip Management 4 - 4 - 40 60 - - 100
Human Resource Specialization Subjects
14 030030521- DSE1 HRD System and Strategy 4 - 4 - 40 60 - - 100
15 030030522- Training & Development 4 - 4 - 40 60 - - 100
16 030030523 - DSE-2 Management of Industrial Relation 4 - 4 - 40 60 - - 100
17 030030524 - DSE3 Compensation Management 4 - 4 - 40 60 - - 100
18 030030525 - Strategic Human Resource Management 4 - 4 - 40 60 - - 100
International Business Specialization Subjects
19 030030526 – DSE1 Internastional Trade- Policy & Strategy 4 - 4 - 40 60 - - 100
20 030030527 – Global Business Environment 4 - 4 - 40 60 - - 100
21 030030528 – DSE2 Transnational and Cross Cultural Marketing 4 - 4 - 40 60 - - 100
22 030030529 – DSE3 International Distribution & Supply Chain Management 4 - 4 - 40 60 - - 100
23 030030530 – International Human Resource Management 4 - 4 - 40 60 - - 100
24 030030531 - Soft Skills and Career Development 4 - 4 - 40 60 - - 100
Total 20 8 20 4 200 300 40 60 600
OLD
Sr.No Subjects Teaching Scheme Theory (Marks) Practical (Marks) Total (Marks)
Theory (Hours) Practical (Hours) Credit CIE SEE CIE SEE
Theory Practical
1 030030501 - Strategic Management 4 - 4 - 40 60 - - 100
2 030030502 - Production Management 4 - 4 - 40 60 - - 100
3 030030503 - Applied Research Methodology 4 - 4 - 40 60 - - 100
4 030030504 - Income Tax 4 - 4 - 40 60 - - 100
5 030030505 - Applied Human Resource Management 5 - 5 - 40 60 - - 100
6 030030506 - Brand Management 5 - 5 - 40 60 - - 100
7 030030507 - Advanced Financial Management 5 - 5 - 40 60 - - 100
Total     280 420 - - 700
SEMESTER - 6
2017 - 18
Sr.No Subjects Teaching Scheme (Hours) Theory (Marks) Practical (Marks) Total (Marks)
Theory Practical/
Project
Credits CIE SEE CIE SEE
Theory Practical
1 030030614 - Strategic Management 4 - 4 - 40 60 - - 100
2 030030615 - International Business Environment 4 - 4 - 40 60 - - 100
3 030030616 - Management of Financial Services 4 - - - 40 60 - - 100
Finance Specilization
4 030030617 - Strategic Corporate Finance 4 - 4 - 40 60 - - 100
5 030030618 - Financial Modelling & Derivatives 4 - 4 - 40 60 - - 100
6 030030619 - Financial Regulations and Policy 4 - 4 - 40 60 - - 100
7 030030620 - Research Project - 8 - 4 - - 40 60 100
8 030030621 - Personal Investment & Tax Planning 4 - 4 - 40 60 - - 100
Marketing Group
9 030030622 - Rural Marketing 4 - 4 - 40 60 - - 100
10 030030623 - Marketing of Services 4 - 4 - 40 60 - - 100
11 030030624 - International Marketing 4 - 4 - 40 60 - - 100
12 030030625 - Research Project - 8 - 4 - - 40 60 100
13 030030626 - Distribution & Supply Chain Management 4 - 4 - 40 60 - - 100
Human Resources Group
14 030030627 - Counselling & Negotiation Skills for Managers 4 - 4 - 40 60 - - 100
15 030030628 - Change Management 4 - 4 - 40 60 - - 100
16 030030629 - Talent & Knowledge Management 4 - 4 - 40 60 - - 100
17 030030630 - Research Project - 8 - 4 - - 40 60 100
18 030030631 - Cross Cultural HRM 4 - 4 - 40 60 - - 100
International Business Specilization
19 030030632 - International Accounting & Reporting System 4 - 4 - 40 60 - - 100
20 030030633 - Multinational Business Finance 4 - 4 - 40 60 - - 100
21 030030634 - International Joint Ventures, Mergers & Acquisitions 4 - 4 - 40 60 - - 100
22 030030635 - Research Project - 8 - 4 - - 40 60 100
23 030030636 - International Economics 4 - 4 - 40 60 - - 100
Total 20 8 20 4 200 300 40 60 600
OLD
Sr.No Subjects Teaching Scheme (Hours) Theory (Marks) Practical (Marks) Total (Marks)
Theory Practical/
Project
Credits CIE SEE CIE SEE
Theory Practical
1 030030601-Strategic Management-II 4 - 4 - 30 70 - - 100
2 030030602-Services Management 4 - 4 - 30 70 - - 150
3 030030603-Business Environment 4 - 4 - 30 70 - - 100
4 030030604-Specialization Project - 6 - 6 - - 50 100 150
Marketing Group
5 030030605-Retail Franchising 5 - 5 - 30 70 - - 100
6 030030606-Services Marketing 5 - 5 - 30 70 - - 100
7 030030607-International Marketing 5 - 5 - 30 70 - - 100
Finance Group
030030608-Security Analysis & Portfolio Management 5 - 5 - 30 70 - - 100
9 030030609-Strategic Financial Management 5 - 5 - 30 70 - - 100
10 030030610-Management of Financial Services 5 - 5 - 30 70 - - 100
Human Resources Group
11 030030611-Training & Development 5 - 5 - 30 70 - - 100
12 030030612-Labour Laws 5 - 5 - 30 70 - - 100
13 030030613-Compensation Management 5 - 5 - 30 70 - - 100
Fee Structure
1. Tuition Fee

20,000 Per Semester

2. Other Fee

3,250 Per Semester
(It includes Cultural Activities, Sports Activities, Internal Examination, Laboratory support, Books support, Student Welfare, Campus Development)

3. One Time Fee

6,150 At time of admission
(It includes College Deposit, Registration, and I-Card)

Programme Outcome (PO) & Programme Specific Outcomes (PSO)
Programme Outcome (PO)
  • Programme Outcome (PO)
  • PO - I: Knowledge: To acquaint students with strong theoretical background of management theory along with its application in real business world. Students will be able to use various management models in industry and real working environment.
  • PO - II: Core Competence: Students willdevelop professional skills in management, finance, production, marketing, human resource and international business through the utilization of innovative educational processes, in a modern, global and technological business environment for immediate employment and for life-long learning in advanced areas of management and related fields.
  • PO - III: Leadership: Students will be able to, demonstrate their leading role in the community, enabling him or her to take responsibilities and contribute to solving problems through innovative thinking, collective work, reflection, and self-development.
  • PO - IV: Problem Solving: Development of problem solving skills by effective team work, effective communication, critical thinking andsolving real problems through the use of management knowledge.
  • PO - IV: Professionalism: Students will be provided with an educational foundation that prepares them for corporate environment, leadership roles along diverse career paths, with encouragement to professional ethics and active participation needed for a successful career.
  • PO - V: Entrepreneurial Skills: Students will develop entrepreneurial skills through participating in various corporate expert session on recent trends in the field of management, soft skill session and management fest as well as cultural fest. Students will be provided platform to explain various business opportunities and challenges in a global business environment and approaches to deal with people in different situations.
Programme Specific Outcomes (PSO)
  • BBA with Finance Specialization
    • Students will able to analyze financial statement for critical discussion.
    • Students will able to understand various financial management theory and model to manage financial resources effectively.
    • Students will get acquainted security market and portfolio management.
    • Students will be able to manage various financial services.
    • Students will able to understand financial management and advanced financial management theory and their application.
  • BBA with Marketing Specialization
    • Students will able to analyze market through various concepts of marketing.
    • Students will be acquainted with consumer behavior and strategies to apply in real marketplace.
    • Students will able to manage the consumer supply chain and retail market.
    • Students will be able to identify and access global marketing opportunities in the international Marketplace.
    • Students will be acquainted with applications of promotional tools and advertising.
  • BBA with HR Specialization
    • Students will be exploring different branch of industrial relation and labor laws.
    • Students will be able to apply the rules of contract law and other business laws to real world conflicts and management challenges.
    • Students will be able to understand and apply the change management in business world.
    • Students will be able to understand and apply the counseling practices in organizational situations.
    • Students will be able to acquaint with compensation management and its role in designing and implementing successful business.
    • Students will able to acquaint the knowledge of requirement of training and development in business.
  • BBA International Business
    • Students will able to gain knowledge about international business and international market.
    • Students will be acquainted with foreign exchange market operations, multinational financial system, instruments used in international finance and short term financing related decision.
    • Students will be able to identify and assess global marketing opportunities in the international marketplace.
    • Student will be able to understand and apply economical knowledge in practical situation at international level.
    • Students will be acquainted with Indian economy, its functioning and its trade mechanism.
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